The clock is ticking. As environmental concerns escalate and consumer expectations shift, banks stand at a pivotal crossroads. Banks are presented with a unique opportunity: to deeply resonate with a generation that values authenticity, sustainability, and social responsibility. Payment cards, when crafted from sustainable materials, designed with accessibility in mind, or celebrating a culture or community, become powerful symbols of a bank's commitment to these ideals.

Banks that harness this potential not only fortify their bond with existing customers but also appeal to those who prioritize ethical and sustainable choices. These stories of collaboration underscore how visionary financial institutions are leveraging payment solutions to make a tangible difference, both for their brand and for the planet.

To learn more on our client stories submit the download form and receive the case studies: 

  • Bringing banks and communities closer together (The Mutual Bank case study)

  • Crafting Tomorrow's Community Hubs with Today's Expired Cards (WLTH case study)

Download our Case Studies now!

"Our vision for our sustainability offering goes beyond the production of an eco-card,"  Our purpose is to offer our bank clients the services they need to implement their own sustainability strategy and also to tackle industry challenges such as the recycling of payment cards. A fast-growing number of eco-conscious consumers are demanding from G+D, from banks, and from industry leaders such as Mastercard that they collaborate towards such solutions to serve future generations and protect our environment."

Mikko Kähkönen
Head of Card Products, Giesecke+Devrient

Bringing banks and communities closer together

Payment cards can also be a crucial vehicle in demonstrating banks’ dedication to a variety of ethical and social issues – ones that can be incredibly important to customers. Ensuring a card is made of sustainable, ecologically sound materials, or has accessibility features, or is sensitively celebrating a culture or a community, helps to make this message real. Giesecke+Devrient (G+D) and The Mutual Bank pioneer accessibility and sustainability with their payment cards. 

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Saving the oceans, one card at a time

From the first engagement with the team at WLTH, it was made very clear that the eco credentials of G+D products had to be of the highest standard to align with WLTH’s strong corporate social responsibility values. Founders of WLTH, brothers Drew and Brodie Haupt, grew up in Queensland, Australia – which is home to some of Australia’s most iconic beaches and the world’s largest coral reef. Spending hours on the beach as children, the pair formed an important relationship with the oceans and coastlines, which are now sadly under threat and inundated with refuse and microplastics. 

 

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If you have any questions about our end-to-end business solutions or about our company, seek expert advice, or want to give us your feedback, our team is here to support you, anytime.